BBA Marketing

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BBA Marketing

BBA Marketing

BBA Marketing


Course Duration
3 Years


Course eligibility
10+2 Equivalent

    A specialized Bachelor of Business Administration (BBA) degree in Marketing offers a focused and dynamic education in the realm of business and advertising. This program provides students with vital marketing skills, covering a wide range of subjects including consumer behavior and digital marketing strategies. Graduates of BBA Marketing gain valuable insights into market trends, product positioning, and effective communication methods.

   The curriculum often incorporates hands-on experiences such as internships and projects, enabling students to apply their knowledge in real-world scenarios. This degree not only nurtures creativity and strategic thinking but also prepares students for diverse roles in advertising, brand management, market research, and digital marketing, making them highly valuable assets in the ever-changing world of business and commerce.

There are numerous advantages for students who decide to pursue a Bachelor of Business Administration (BBA) degree with a focus on Marketing. Here are some key benefits to consider:

  • Comprehensive Business Knowledge
  • Expertise in Marketing
  • Foster Creativity and Innovation
  • Digital Marketing Proficiency
  • Practical Hands-on Experience
  • Adaptability to Market Trends
  • Effective Communication and Presentation Skills
  • Understanding Consumer Insights
  • Entrepreneurial Opportunities
  • Global Perspective
  • High Demand in the Job Market

Suresh Gyan Vihar University, Centre for Distance and Online Education (CDOE) has since its inception in 2012, made rapid strides in providing quality education to many students – making it one of the few large and most sought after distance learning institutes in India.

SGVU’s distance education programs such as BBA, B.Com & BA are designed for working professionals which provides the students with the convenience of learning without sacrificing career or time. These distance education programs are further empowered to offer the students a true anytime, anywhere learning experience with live & interactive digital learning and robuststudent support. Owing to the quality of educational programs offered and the degree awarded in regular mode, there is a great demand for the programs offered by the university across the nation.

The online programs are carefully designed to impart the necessary basic managerial and leadership skills and bridge the gap between the expectations of the industry and the actual attainment of the student. With their online programs, students can get the best of both worlds the comfort & flexibility of online education, with the equivalence that is acquired through an on-campus, conventional degree.

The theoretical, as well as practical classes, are conducted as per the norms laid down by University Grant Commission, Distance Education Council (DEC). The conduction of the programs is further strictly coordinated, monitored and controlled by the Staff Members, Senior Officers, and the Director of CDOE, SGVU.

This degree develops advanced organizational and leadership skills, making you an in-demand candidate across many industries. Potential job roles include:

  • High-End Management Consultant
  • Marketing Manager
  • Health Services Manager
  • Investment Fund Manager
  • Supply chain manager
  • Logistics manager
  • Inventory control manager
  • Project managers
  • Operations manager

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